区域市场经理_东北地区 ID76487招聘 - 碧迪医疗器械（上海）有限公司

该职位来源于猎聘Job Title 职位: Local marketing Manager(区域市场经理)Department 部门: MDSJob Location: ShenyangJob Grade 职级: 4Report to 汇报人职位: Marketing ManagerSubordinates下属: 0 POSITION SUMMARY（职位概述）Responsible for regional marketing management including regional strategy, action plan，activity implementation and regional KOL management; KEY RESPONSIBILITIES（主要职责）1. Setup Annual / quarterly regional market plan  regional / regional promotion strategy and action plan according to local competition conditions; Set medium and short-term measurable tracking KPI.  Responsible for planning and implementing marketing activities in related areas, leading cross regional marketing activities.  Construction and maintenance of clinical and non-clinical academic platform Insight and attempt of new market opportunities in the region, expansion in new segment such as ICU and lung cancer. 2. Regional marketing activities implementation and tracking Organize regional promotion activities (regional promotion meeting, city meeting, lecture tour, etc.), and leverage digital tools to improve customer coverage. Tracking each of regional activity and continuous improvement of regional activities. Demonstrate high-level product knowledge and expertise, and effectively convey clinical total solutions to customers through promotion activities.  Establish and implement regional COE projects; buildup and implement regional non-clinical customer promotion activities, including hospital C-suites etc.  New products, new market segments pilot and activity innovation. 3. Cultivate and manage regional clinical and non-clinical KOL  Cultivate, develop and manage regional clinical and non-clinical KOL to maintain high level support for BD. Lead sales team to identify and cultivate regional KOL.  Collect feedback from KOL for new products and new opportunities. 4. Financial budget management and ensure activity application and settlement in time.SKILLS AND ABILITIES（技能）1. Medical/Pharmacy background, relevant experience on marketing & sales2. At least 5 years of sales/marketing experience, 2 years of sales management experience3. Ability to work independently and experience in a team on multiple projects4. Excellent interpersonal and communication skills DESIRABLE（优先条件）1. Familiar with Nursing / ICU / oncology field2. Medical device/Pharma company working experience